Buddy Media's Facebook Page Tool Update Includes Tab App and Hourly Analytics
Today Buddy Media announced several improvements to the dashboard of its Page management tool called the Buddy Media Platform. Admins now have access to analytics on the average stream activity per hour, and links to Pages and tabs, more sorting options for tab applications, and comparisons of engagement between different date ranges. A new data storage architecture and navigation interface will allow clients to analyze and respond to performance changes more quickly.
The additions indicate that Buddy Media’s clients, some of the world’s biggest brands, are looking to increasingly focus on a data-driven approach to content publishing.
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