Broadband Breakdown

How five different users might manage AT&T's broadband streaming cap

AT&T’s decision to institute a monthly broadband streaming cap means that managing your bandwdith will become yet another hassle to obsess over. Did that last episode of Arrested Development push you over the limit? Dang, don’t forget about that lonely weekend you spent with your laptop and March Madness. The cap adds up to roughly 64 hours of streaming to keep track of. Go over and you’ll pay $10 for every extra 50 gigabytes. So what to do you view with that time? Here’s how five user segments might manage the stream.

Roughly the hours of streaming allowed under AT&T’s monthly broadband cap.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in