Books, Movies, Pages, Mobile and More on This Week’s Top 20 Emerging Facebook Apps by MAU

Between a number of new games, Turkish video apps, Page tools, mobile apps, book and movie challenges and a raunchy Spanish quiz app, a diverse set of titles emerged this week. All told, the apps on the list grew between 99,700 and 779,100 MAU. The list was compiled with AppData, our data tracking service covering traffic growth for apps on Facebook and covers apps that grew the most in the past week, ending at between 100,000 and 1 million monthly active users.

Top Gainers This Week

Name MAU Gain Gain,%
1. Book List Challenges941,836+779,102+479%
2. Profiline Bakanlar ?727,198+727,198+0.0%
3. Video Galerisi527,231+421,321+398%
4. Yeni Videolar708,110+370,832+110%
5. Send Gift307,095+294,365+2,312%
6. iframe + Static FBML + Welcome Tab = iwipa960,297+276,334+40%
7. LiveProfile539,990+253,944+89%
8. Movie List Challenges262,971+246,697+1,516%
9. Flutter281,870+241,725+602%
10. Deep Realms276,511+239,453+646%
11. แฮปปี้เบบี้303,735+236,416+351%
12. TrainCity479,386+234,371+96%
13. Welcome Tab for Pages631,154+204,394+48%
14. The Qpiz – L’amore è un gioco403,488+183,118+83%
15. Se Lo Harias O No?643,789+165,305+35%
16. Happy Kingdom735,803+155,526+27%
17. Boss Vegas191,383+153,070+400%
18. Treasure Land548,025+152,435+39%
19. Dragon Age Legends744,395+123,189+20%
20. Texas HoldEm Poker – Deluxe: Your Poker Portal706,126+99,717+16%

Book List Challenges, which we’ve been seeing rise through the app ranks in recent weeks, topped our list this week. The app saw 779,100 MAU, representing a 479% increase for the app. What would appear to be its sister app, Movie List Challenges, grew a lot too, 246,700 MAU representing a 1,500% increase. The apps have the same basic functionality. Users are presented with a list of lists. After selecting one, or creating your own list, you click on which movies or books you have seen/read; this list then posts to the stream, even as you compare your score to other users and your friends. When the app publishes a news feed story the app adds inviting text, such as “How many have you seen?”


Four Turkish apps were on the list. Profiline Bakanlar ? grew by 727,200 MAU. Send Gift is a Turkish app that grew by 294,400 MAU that allows users to send heart-shaped virtual goods to their friends’ Walls. Video Galerisi by 421,300 and Yeni Videolar by 370,800. The latter two video apps allow users to view, share and Like videos.

Interestingly, a pair of apps providing tools for Page administrators grew by the hundreds of thousands of MAU this week.  iframe + Static FBML + Welcome Tab = iwipa grew by 276,300 MAU and Welcome Tab for Pages by 204,400 MAU. Both apps allow users to compile their social media content into one interface, such as YouTube and Twitter, into a tab or welcome tab.

Wrapping it up was LiveProfile with 254,000 MAU is a mobile app that works across iPhone, Android, BlackBerry and iPod Touch. Se Lo Harias O No? is a Spanish app that grew by 165,300 MAU; the app asks raunchy sexual questions about your friends, posting to their Wall when you answer.