B&N Signs Exclusive Deal with Eric Carle

Yesterday Barnes & Noble announced that it has signed an exclusive deal with well known children’s author Eric Carle – just in time to celebrate “The Very Hungry Caterpillar Day” on Sunday, March 20 on the 40th anniversary of the first publication of his book. During this week, B&N stores will start to display decorations based on artwork designed by Eric Carle. Also, this weekend all B&N stores will take part in a nationwide Eric Carle Storytime event on Saturday.