B&N Nook Business Up 85%
Barnes & Noble released its earnings report for its second quarter today (which ended October 29, 2011). While Barnes & Noble store retail sales decreased 1% from $931 million to $918 million, the digital business is up.
BN.com’s sales increased 17% over the prior year, from $177 million to $206 million, and the company attributed this increase to its Nook business. B&N reported an 85% increase to $220 million in this business in the second quarter. This includes all of the company’s Nook related sales such as digital content, devices and accessories.
The
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in