Black Friday Shoppers Fell for Lipstick Hoax [Infographic]

While Wal-Mart and Amazon were the most mentioned retailers, a fake sale made MAC lipstick the most-mentioned product on Black Friday.

Social media and Black Friday go hand in hand, as shoppers take advantage of all the deals they can find online. Datarank has compiled the activity of Twitter users this Black Friday in an infographic to find out what the most sought after deals were, and just how people felt about the day.

There were more than 2.68 million Black Friday tweets during the month of November, with the majority of mentions coming in during Black Friday and the three days before.

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