'BizBash' Publishes List of Top Event Brands

BizBash, the publication focused on all things event-related, has released its “Innovation Issue.” And topping the list of Top 10 Event Brands for 2011 was… Coca-Cola. The brand got top honors for its 125th anniversary celebration, which included events around the world and numerous fashion partnerships.

Rounding out the top three are Target, for its pre-Fashion Week Missoni pop-up store, and Red Bull, for all of its various events — from the Cliff Diving World Series to a gamers get-together.

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