Biggest Stories of the Week

Vampire Diaries Star Bites Back Against Tick-Borne Illness in New Campaign

Rolling Stone Responds to Controversy Over Cover Featuring Boston Bomber

New Study: Brand Advocacy Is Key to Amplification of Marketing Campaigns and Building a Passion Brand

J.K. Rowlings Pseudonym Proves the PR Power of a Name

Asiana Airlines Might Sue the NTSB, KTVU for Confirming Those Offensive Fake Pilot Names