Beyoncé Rules Twitter During MTV’s 2016 Video Music Awards

Beyoncé squeezed the Twitter lemon into Lemonade during MTV’s Video Music Awards Sunday night.

Beyoncé squeezed the Twitter lemon into Lemonade during MTV’s Video Music Awards Sunday night.

Her performance of Lemonade was the most tweeted moment during the VMAs, and she was the night’s most mentioned celebrity.

Luciano Ibias, who works on U.S. media partnerships for Twitter, said in a blog post that the most tweeted about moments from three hours prior to Sunday night’s broadcast through the end were:

  1. Beyoncé finishes performing Lemonade.
  2. Kanye West debuts his new video for Fade.
  3. Rihanna accepts the Vanguard Award.
  4. West gives a speech about the Famous video and says, “I see you, Amber,” to Amber Rose in the crowd.
  5. Rihanna performs for the second time.

And the most-tweeted-about people Sunday night were:

  1. Beyoncé
  2. Rihanna
  3. West
  4. Drake
  5. Fifth Harmony

Ibias also noted the debut on custom VMAs stickers for Rihanna, Britney Spears, Nick Jonas, Future, Chance the Rapper, The Chainsmokers and MTV, providing examples below.

Readers: Did you engage on Twitter during the VMAs Sunday night?