Ben Huh on the Importance of Laziness

I Can Haz Cheezburger CEO Ben Huh told attendees at Mediabistro’s UGCX conference Tuesday afternoon that his site’s success is due to a laser-like focus on one mission: “Make people happy for five minutes a day.”

Discussing some of the strategies the company used to build the user-submission humor site, which now has more than 1 million Twitter followers, Huh talked about the importance of seeing the site from a user’s perspective.

“I ask myself, ‘If my users had 40 seconds on my site, what would they want to do?’ Huh said.

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