A Beginner's Guide to Social Selling [INFOGRAPHIC]

Here’s an interesting statistic: according to a recent survey, 78 percent of salespeople who use social media outsell their peers.

Almost three-quarters (73 percent) who implemented social sales techniques outperformed their competitors, and 66 percent achieved a greater quota attainment for sales reps by using these methods.

Bottom line: if you’re not incorporating social media into your sales arsenal, you’re missing huge opportunities.

This visual from Salesforce presents a beginner’s guide to social selling.

(Source: Salesforce.)