BBC Studios Takes Over Spotify to Back Seven Worlds, One Planet

The new documentary series comes from David Attenborough

David Attenborough with the only two northern white rhinoceros left on Earth BBC Studios
Headshot of David Cohen

BBC Studios is conducting a global first takeover of streaming platform Spotify Thursday to back its new documentary series from David Attenborough, Seven Worlds, One Planet.

Spotify Free and Spotify Premium listeners will have access to seven featured videos depicting extraordinary wildlife stories and endangered species from around the world, as well as the official trailer for Seven Worlds, One Planet, featuring Attenborough.

The soundtrack for the documentary series— composed by Academy Award-winner Hans Zimmer and Bleeding Fingers Music—is available for listening.

And the BBC Earth podcast will be available via Spotify, as well, hosted by Emily Knight and featuring behind-the-scenes accounts from the producers and camera crew who worked on Seven Worlds, One Planet, along with dedicated stories of people around the world.

Spotify U.K. head of sales Rakesh Patel said in a release, “From music to podcasts, Spotify listeners come to our platform to discover new favorites, which is why we are constantly looking for new and unique experiences for them to enjoy. As a platform that provides world-class programs and content that informs and entertains millions of people in the U.K. and around the world, BBC Studios is the perfect partner for this global first takeover experience on Spotify.”

And BBC Studios global director of digital marketing Jasmine Dawson added, “We’re thrilled to be working with Spotify on a global launch for our latest natural history landmark series, Seven Worlds, One Planet. We’re constantly looking for fresh, innovative ways of storytelling, and these videos, along with Hans Zimmer’s stunning soundtrack, will help to bring the story of the seven different continents to life for a whole new generation.”


david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.
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