Barnes& Sales Increase 64% In Q3 2011

Barnes & Noble third quarter sales were $2.3 billion, for the fiscal 2011 third quarter, which ended January 29, 2011, a 7% increase from the same period last year.

Barnes & comparable sales increased 64% as compared to a year ago. Barnes & Noble comparable store sales increased 7.3%, which was slightly higher than the company’s forecast for an increase of 5% to 7%.

William Lynch, CEO of Barnes & Noble said that eBook sales helped drive this:  “In the digital area, our eContent business continues to scale quickly such that we now sell twice as many eBooks as we do physical books at  NOOK Color, launched in the third quarter, was named the best dedicated eReader by the Associated Press.   We’re very encouraged by the sell-through of that break-through device, as well as the newly launched NOOK Newsstand subscription service and NOOK Kids children’s digital library.”