Barnes And Noble's New NookColor Includes Facebook Integration

By now, you're probably already aware of the new color version of Barnes and Noble's popular Nook e-Reader, due for release in late November. The NookColor is set to compete directly with Apple's iPad, and it expands on the original Nook's capabilities with the inclusion of Facebook connectivity.

By now, you’re probably already aware of the new color version of Barnes and Noble’s popular Nook e-Reader, due for release in late November. The NookColor is set to compete directly with Apple’s iPad, and it expands on the original Nook’s capabilities with the inclusion of Facebook connectivity.

Using the new NookFriends feature, NookColor users will be able to share content with Facebook friends, highlight book passages, trade quotes and notes, and update their reading statuses.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in