Bango Touts Mobile Analytics Tool


According to a survey by mobile software provider Bango, 10 of the top 20 top Web sites ranked by Nielsen Online are not optimized for the mobile Web, MediaPost reports. The survey went on to state that apparently, many companies don’t even know the most basic details about their site on the mobile Web—such as how many people visit from mobile devices.

Naturally, Bango has something to advertise here: “With mobile users accounting for an average of 5% of all site traffic, Bango touts a new tool called Analytics for PCs that measures the actual number of mobile phone users hitting a wired site… it also provides data on mobile visitors including the proportion of mobile traffic in unique visitors as well as the country, network and device that mobile users connect through.”