Badgeville Integrates Klout Scores To Identify Influential Facebook Users

Social gaming technology provider Badgeville, which enables brand managers to reward their most engaged customers on social networks including Facebook with badges, added social influence scores from Klout to its mix.

Social gaming technology provider Badgeville, which enables brand managers to reward their most engaged customers with badges, added social influence scores from Klout to the mix.

Badgeville’s gamification platform will now factor in users’ Klout scores, helping it to reward Facebook users and members of other social networks who are most likely to engage with and share content from Badgeville clients.

Badgeville announced an initiative in November to target Fortune 1000 companies with its suite of social reputation, gamification, and social networking solutions, promising to involve employees, partners, developers, and customers in helping to boost engagement, loyalty, revenue, and performance.

The Klout integration will be offered to Badgeville customers at no additional cost through the first half of 2012, the companies said, but details for pricing after that were not revealed.

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