Babble, Digital Variant Simplify Facebook for Parents
Parenting Website Babble teamed up with social-media agency Digital Variant to create an application that simplifies Facebook for parents, making it easier for them to create profiles for their kids, as well as groups for entities such as schools, teams and friends.
Connected by Kids, which debuted Monday, also enables parents to share photos and updates with their families and friends, without making them available to the public.
Babble also announced four new hires: New director of community and content Sarah Bryden-Brown, who had held the same title at Kidspot Australia; new senior vice president of national advertising sales Kyle Waxman, who had been VP of sales at Canadian parenting Website Kaboose.com;
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in