ATS Unveils Self-Serve Ad Solution

Interactive phone services provider Advanced Telecom Services (ATS) has updated its mobile marketing solution with the launch of, a new Web site featuring a do-it-yourself mobile marketing solution.

The next-generation of ATS’s PromoTXT, TXT Launch Pad and Radio Launch Pad solutions, includes several new features including a Mobile Web Wizard, a tool that lets companies WAP-enable their Web sites to support mobile browsers.

Advertisers and marketers can visit the site to create and launch interactive text-messaging campaigns within existing marketing campaigns, using the “84444” short code. Companies can also turn the new offering into a white-label service, essentially using it as the engine behind a branded mobile marketing solution.

Customers can start using the service for as little as $79 a month. The Mobile Web Wizard is included as a free enhancement with a monthly text-message package.