ASME Names Digital ‘Ellies’ Winners

'New York' magazine, Condé Nast's 'Wired' win multiple awards

Condé Nast's Wired and New York magazine were the big winners of the American Society of Magazine Editors' 2012 National Magazine Awards for Digital Media, with Wired winning in both the Design and Reporting categories and New York taking home Ellies for Website and General Excellence, the day’s highest honor. 

The American Society of Magazine Editors (ASME) and Columbia School of Journalism handed out the awards at a luncheon today. 

The Personal Service award went to for “The Skin Cancer Center,” The Daily Beast won the Website Department trophy for its “Book Beast,” the Multimedia Ellie went to Foreign Policy for “The Qadaffi Files: An FP Special Report,” and National Geographic won the Tablet Edition award for its iPad app. Time Inc. won the Utility App award for Time magazine’s PopuList app for the iPad.

The New York Times Magazine, which was nominated twice in the Video category, took home that award for its video portrait of an American family educating its children in Russia titled “My Family’s Experiment in Extreme Schooling.” The Phi Beta Kappa Society’s journal, The American Scholar, won the Commentary Ellie for its Zinsser on Friday blog, written by literary critic William Zinsser.

In his acceptance speech, the magazine’s editor Robert Wilson noted that this was an especially impressive achievement considering that, prior to contributing to the site, Zinsser had never used email—or even read a blog.