Artist Shows How Often Spotify Listeners Are Playing Same Tune

For artist Kyle McDonald, Serendipity represents a missing piece of the digital musical experience from Spotify.

serendipity from Spotify

Digital life gives us free, streaming music, but it sounds like audio isolation. Just today, I witnessed a young gentleman attempting to exit the bus unsuccessfully while listening to music with headphones. He didn’t hear the driver telling him to step down onto the steps in order to open the door. Instead, he made his way to the front of the bus and walked off in a cloud of frustration. Perhaps he had his own drummer?

This phenomena — of private music listening, especially in the presence of humans — can be particularly alienating.

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