Are You Ready For Myspace TV?

Myspace is positioning themselves to be the next big player in the social TV space. At CES 2012, Justin Timberlake, co-owner of Myspace, took the stage to reveal, "We’re ready to take television and entertainment to the next step by upgrading it to the social networking experience."

Myspace is positioning themselves to be the next big player in the social TV space.  At CES 2012, Justin Timberlake, co-owner of Myspace, took the stage to reveal, “We’re ready to take television and entertainment to the next step by upgrading it to the social networking experience.”

Myspace TV is coming this Spring and they explain how it works on their website.  “With a growing lineup of broadcast and on-demand programs, Myspace TV puts you in control.  Whether you’re watching on a TV, laptop, tablet or smartphone, Myspace TV allows you to discover, share and comment on all the programs you and your friends are watching.”

The product, which according to Cory Bergman of Lost Remote “will be baked into Panasonic VIERA Connect TVs as well as second-screen companion apps” and will let users discover what’s hot, what’s trending, what people (including celebs) are saying about content, what friends are watching and more.  Myspace TV will let users discover more information about the shows, videos and artists they are watching and provide real-time engagement.

They’re starting out focusing the service on music (wait I thought it was social TV…) but are planning to expand into movies, news, sports and reality channels as well.

The service’s tagline, “Television is about to get social again with Myspace TV,” is a little bit odd.  I mean, was TV social before and then it stopped being social and Myspace is going to bring it back?  That’s news to me, with Social TV being one of the biggest buzzwords of the past year.

From the pre-launch description, Myspace TV doesn’t seem to offer much more than any of the plethora of other Social TV apps out there.  But what they do have going for them is a recognizable name and it could give them a leg up over the competition.

Bergman reports that Myspace CEO Tim Vanderhook says, “Myspace was the first successful social network because it allowed individuals to share their interests, listen to music, express their creativity and connect around the things they love.  Historically, TV has been a shared experience, as people gathered together to watch their favorite programs.  Our belief was that we could enhance the TV experience by increasing viewers’ ability to connect to both content and each other.  By partnering with Panasonic, we’re bringing together the content that people love and a social experience in one service: Myspace TV.”

What’s your take on Myspace’s entrance into the social TV arena?  Are you ready for Myspace TV?

Image credit: Zaptik via Shutterstock

Megan O’Neill is the resident web video enthusiast here at Social Times.  Megan covers everything from the latest viral videos to online video news and tips, and has a passion for bizarre, original and revolutionary content and ideas.