AppSponsor brings playable app demos to mobile ads
Manage.com’s AppSponsor.com has announced the launch of its software development kit (SDK), which brings playable ads to mobile apps. AppSponsor’s mobile native-focused supply-side platform focuses on giving developers some of the highest eCPMs in the industry, with these playable ad units reportedly increasing eCPMs by up to 50 percent when compared to more traditional ad formats.
Using the SDK, app developers can integrate playable ad units to their apps. These ads offer a 30-45 second demo version of the advertised app, with support for games, shopping and news apps, chat platforms and more.
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