AP Mobile Hits Milestone

The Associated Press said that after the one-year launch of AP Mobile, more than 55 million local stories have been read on the platform.

Member participation advanced 887 percent with more than 1,000 local sources distributing news on AP Mobile. When the AP launched the initiative, 107 members took part in the application.

“Delivering more than 55 million local stories demonstrates that this is the year of mobile for news consumers,” Jeff Litvack, general manager for mobile and emerging products at AP, said in a statement.

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