AOL Goes AWOL On Upfront Ad Deals

Via TVWeek:

AOL pulled out of the television upfront advertising market, undoing deals with some broadcasters and leaving cable networks wondering whether the troubled Internet service will be airing spots for the start of the fall TV season.

Time Warner’s AOL, which is struggling to boost revenue as subscribers defect, spent $136 million on broadcast advertising and another $100 million on cable during 2005, according to Nielsen Monitor-Plus. That data doesn’t indicate how much of AOL’s ad spending was booked during the upfront.

AOL Bails Out of Upfront Market [TVWeek]