Andrea Wolinetz Joins Facebook SPMD Shift as VP of Agency Partnerships
Social marketing platform Shift, a Facebook Strategic Preferred Marketing Developer, has a new vice president of agency partnerships: Andrea Wolinetz, former managing director of connected platforms at PHD.
Social marketing platform Shift, a Facebook Strategic Preferred Marketing Developer, has a new vice president of agency partnerships: Andrea Wolinetz, former managing director of connected platforms at PHD.
Wolinetz will be based in Shift’s New York office, where she will help develop senior-level partnerships with advertising agencies and drive adoption of the Shift Open Marketing Cloud.
At PHD, she oversaw ongoing growth and expertise in social media, search, mobile and gaming and analyzed the interconnectedness between social, mobile, search, gaming and all other media channels, with clients including Carnival Cruise Lines, Ferrero Rocher Brands, GlaxoSmithKline and HBO.
Prior to PHD, she was a partner and group director at MEC Global.
Shift
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