An Alternate Explanation for the Apple Maps Debacle

Last Friday Tim Cook, the CEO of Apple, formally apologized for Apple’s mistake in releasing Apple Maps before it was ready.

This is a topic we have covered several times at AppNewser, including one expert’s take on how it happened, but today I have a new explanation.

In the following video, the Apple Maps team leader explains how the strange map results aren’t incorrect; they’re just from alternate universes. Apple’s new Q6 quantum CPU sometimes gets data from other universes, including wibbly-wobbly world, water world, and more.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in