Amazon Using Free To Promote Appstore

In my review yesterday of the Amazon Appstore, I missed a very important feature of the store. Amazon is offering a different paid app for free every day. This is different than the apps that are always free, instead users get the opportunity to install an app they normally have to pay for.

The feature is similar to the free song Amazon provides very day with their MP3 store. As you can see in the screenshot, the daily deal is featured prominently in the Amazon Appstore app.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in