Alltel Gets to the 'Root of All Evil' with Texting
It may not be as big as AT&T’s deal for text-message voting with “American Idol,” but it’s still a pretty good deal for Alltel Wireless. The operator has snagged its first text voting sponsorship with Comedy Central’s upcoming debate series “Lewis Black’s Root of All Evil,” according to the Hollywood Reporter.
“Evil,” which Black produces, hosts and moderates, sounds like it will be quite different from high school debate clubs and those political debates that have been impossible to miss as of late.
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