Adaptly Joins Facebook Strategic Preferred Marketing Developer Program

Facebook’s newest Strategic Preferred Marketing Developer is social advertising and optimization provider Adaptly, which announced Tuesday that it had made the social network’s SPMD cut.

Facebook’s newest Strategic Preferred Marketing Developer is social advertising and optimization provider Adaptly, which announced Tuesday that it had made the social network’s SPMD cut.

Adaptly can now tap into Facebook’s advertising and marketing feature to provide its clients with strategies that are suited to their needs, and the company gains access to priority product and business support, training, and advanced access to new features.

Adaptly Co-Founder and CEO Nikhil Sethi said:

The brand advertising problem remains the most critical area where Adaptly is providing best-in-class solutions to help define value and return on investment across the offline and online bridge.

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