Crayola teamed up with filmmaker and YouTube star Zach King to bring you this three-minute film featuring the crayon company's digital-era hero—the blocky mannequin from its Easy Animation Studio interactive coloring kit.
"A Hero Draws Near" starts with King, a star on YouTube and Vine, using crayons to draw a superhero on a page, which he then scans into the app, using the mannequin figure to make the drawing on the screen change poses. King then leaves, and more than one creature comes to life.
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