Ad Age Reporter Cotton Delo Joins DKC PR

Cotton-DeloIn another example of the not-quite-new firms hiring journalists trend, Ad Age San Francisco bureau chief Cotton Delo has joined DKC Public Relations.

Delo–who specialized in social and digital during her nearly three years with Ad Age–will help further expand the firm’s Bay Area operations, which began just three months ago with the hiring of SVP Michelle Cox.

Delo will be Account Supervisor handling campaign initiatives for DKC clients based in and around San Francisco (a roster that includes names like LinkedIn, Airbnb, Yahoo and Sega).

DKC’s blog post highlights Delo’s obvious appeal:

Cotton’s experience as a reporter provides a wealth of knowledge and insight that will help our clients’ stories stand out. Shaping and articulating a point of view and bringing that perspective to life through compelling content delivered across communication platforms is essential to cultivating awareness and advocacy, and adding Cotton to our team further strengthens our leadership in this area.

Delo will work closely with Cox, who brings more than 17 years of experience to bear on the SF operation: she held VP positions at Horn Group and Edelman Digital before working in-house at companies like Disney and Chegg.

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