Jesse Margolis, founder of the viral “overheard” Instagram accounts, knows what you’re probably thinking about the idea of turning those accounts into a satirical newspaper.
“It’s kind of ridiculous, but in the best way,” he said.
If your funny, millennial best friend made a newspaper it might look like the Overheard Post.
For the first time, the company behind the Instagram accounts will print an actual, physical newspaper (7,500 copies) to be distributed for free in the Los Angeles area as it considers how the brands can extend beyond the platform that made it what it is and into new, potential revenue streams.
Overheard
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