A scientific ranking of celebrities

When it comes to celebrity rankings, we prefer our lists tansparently subjective and silly, like Entertainment Weekly and Premiere’s annual power rankings. After all, we’re taking an ultimately inane topic (celebrity) and doing something inane with it (listing it mathematically).

That’s why we were highly amused by all the work that Forbes apparently put into its “Celebrity 100” list:

To generate the list, we used a combination of factors including income, Web references as calculated by Google, press clips as compiled by Lexis/Nexis, TV/radio mentions from Factiva and the number of times a celebrity’s face has appeared on the cover of 26 major consumer magazines.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in