6waves horns in on bubble shooter genre with Bubble Epic

Social game developer and publisher 6waves today launched its newest game, Bubble Epic.

Bubble Epic is a bubble shooter by 6waves’s Smartron5 studio, in the same vein as Zynga’s Bubble Safari, King.com’s Bubble Witch Saga, wooga’s Bubble Island and Peak Games’s Lost Bubble. After spending some time with the Bubble Epic, it seems that the game’s style (with a haunted tree stump firing bubbles and spooky-looking world map) mirrors that of Bubble Witch Saga more closely than any other bubble shooter in the Top 25 Facebook games.

The bubble shooter genre is certainly popular right now, thanks in large part to the success of Bubble Island and Bubble Witch Saga over the past year. We’ve seen several games launch in this genre over the past few months, but only a few of them have been able to approach the same level of success. Bubble Epic stands a good chance of securing a sizable audience, though, since 6waves can crosslink the game across its network and likely secure a good chunk of its approximately 560,000 DAU.

Bubble Island has been around since January 2010 and recently peaked in March with 2.7 million daily active users, but it’s now at roughly 1.3 million. When Bubble Witch Saga launched in October 2011, it didn’t take long for that game to start showing strong, steady gains and peaking in May with 6.5 million DAU before falling to 3.9 million DAU.  Meanwhile, Zynga and Peak Games launched their own bubble shooters recently and were able to take advantage of the trend for a while. Bubble Safari hit the social network in May, quickly peaking with 7.4 million DAU in June before starting to lose traffic at an even faster rate; currently the game is down to 4.7 million DAU. Lost Bubble, meanwhile, also debuted in May, peaked in June with 1.8 million DAU and is now hovering around 1.5 million.