6waves partners with BBC for Top Gear, Jane Austen social games

6waves continues to pick up new IPs to publish. This week, it’s BBC Worldwide Digital Entertainment & Games for a series of Facebook games based on some of the network’s most popular TV shows.
First up are Top Gear: Speed World and the previously announced Jane Austen’s Rogues & Romance. The Top Gear game is being developed by Eyes Wide Games. Rogues & Romance is being handled by Legacy Interactive. Neither of these studios have worked with 6waves in the past, but both of these companies have experience with TV licenses. Eyes Wide Games has worked on CSI: Crime City and Storage Wars; now the developer is also working with AMC and RockYou on the Facebook game for The Walking Dead. Legacy Interactive has a number of TV licensed PC/Mac games (based on shows like Murder She Wrote, The Ghost Whisperer and Criminal Minds) under its belt.
Top Gear: Speed World, unsurprisingly, will let players compete in a series of races featuring stunts and challenges. Further details about gameplay are still scarce but 6waves says players will be able to challenge friends’ race times, build their own tracks and collect cars from the show (though whether or not The Marauder assault vehicle from South Africa will be one of these cars hasn’t been confirmed). Jane Austen’s Rogues & Romance is a hidden object game where players track down Elizabeth and Mr. Darcy after they escape from the book Pride & Prejudice, searching scenes from Austen’s various books. Players will also decorate manors, collect period costumes and host formal balls.
This partnership has some major benefits for both groups. The BBC has certainly gained popularity with international TV audiences over the past few years thanks to shows like Top Gear, Doctor Who and Sherlock, but its presence in the social games field isn’t nearly as expansive as that of 6waves. Now that 6waves has moved away from game development in favor of publishing, strong IPs like BBC programming make for ideal Facebook games because licensed game can stay alive longer than usual between series’ audiences and on-air support. Spartacus: The Game is a prime example of this — even though 6waves launched the game in January 2011, it still brings in 170,000 MAU and 20,000 DAU.
Beyond these games, 6waves and the BBC are planning to partner on future BBC-based titles. Top Gear: Speed World doesn’t have a confirmed launch date, though Jane Austen’s Rogues & Romance is scheduled for release in the spring.