5 Tips For Mastering Mobile Facebook Advertising

Recently, eMarketer announced that mobile Facebook advertising now receives more mobile display advertising dollars than any other network or platform, including major players like Google. Here are five ways to master mobile advertising on Facebook if you’re late to the game.

Recently, eMarketer announced that mobile Facebook advertising now receives more mobile display advertising dollars than any other network or platform, including major players like Google. Here are five ways to master mobile advertising on Facebook if you’re late to the game.

  1. Create a mobile optimized website and landing page.
  2. Create ads designed for the mobile screen size.
  3. Target micro-segments of people using narrow interest or lookalike targets that match the type of people who visit your mobile website or app today.
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