5 Quick Tips for Crafting the Perfect Influencer Outreach Email

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Influencer marketing has become an inescapable fact for brands and marketing agencies that must now grapple with the task of selling influencers on their product or idea. Linquia’s 2017–2018 State of Influencer Marketing Report reveals that in 2017, 86% of marketers used influencer marketing, and 92% of them found it effective. These are no small figures.

As traditional celebrity wanes and social media influencers take centerstage, influencer outreach must make a dramatic shift. Thanks to the direct feedback that social media offers, influencers feel accountable to their followers in an unprecedented way.

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