5 Not-So-Secrets to Writing Great Headlines
You dream about these too?
I am happy — dare I say, damn proud — to be a Texan. However, I am one of the most enthusiastic fans of the New York Post I know. One reason — headlines.
The copywriters there are allowed to swig Red Bulls until their eyeballs as jittery as Justin Bieber’s hands following a long night out. (Because he’s never used that stuff. Yeah, right.) Some of the most ballsy headlines for major events comes from the scrivener wonderland, and it got me thinking: “How many methods have we forgotten when it comes to writing headlines?”
I’ll bet many. So,
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