International Apps Are the Most Interesting on This Week's List of Emerging Facebook Apps

This week's AppData list of emerging Facebook apps, defined as those still under a million monthly active users, features some pretty standard English-language apps, helped along by a few somewhat more creative international offerings. Top Gainers This Week Name MAU Gain Gain,% 1. ESPNU College Town 969,093 +822,745 +562% 2. 開心魚塘 891,216 +373,686 +72% 3. Social Statistics 401,906 +355,339 +763% 4. xo Hearts xo 483,027 +301,346 +166% 5. Mall Dreams 954,655 +246,702 +35% 6. Aký si šofér 237,755 +231,686 +3,818% 7. 開心水果(开心水果) 719,727 +225,569 +46% 8. Cupcake Corner 800,387 +217,143 +37% 9. Death Calculator 219,387 +213,842 +3,856% 10. Fun Cards - Birthday & More! 464,265 +206,959 +80% 11. Fantasy Kingdoms 705,479 +196,066 +38% 12. Crime City 381,350 +184,228 +93% 13. Super Quiz 934,464 +157,823 +20% 14. dtac one D.I.Y. 150,635 +149,969 +22,518% 15. PANDORA Bracelet Designer 364,160 +145,160 +66% 16. Mynet Çanak Okey 580,073 +140,511 +32% 17. Party Central 181,420 +133,890 +282% 18. La Ferme 510,579 +130,178 +34% 19. How old do you look? 446,871 +130,093 +41% 20. My Sweet Shop 517,963 +123,272 +31% At the top is Playdom's ESPNU College Town, a new city-building game that mixes in college branding -- in a way, it hearkens back to Facebook's early days as a college-only network. Of course, the game is open to everyone, including nostalgic alumni. Social Statistics is the first non-game app, mining the small amount of profile info that Facebook allows to try to tell users something about their friends. Xo Hearts xo is standard-issue gifting, although it adds a bit of pizazz with its animated hearts. Aký si šofér is the first of the non-English apps. In Filipino, this app is an interesting gauge of international excitement over the iPhone; it appears to be a well-made quiz testing out user knowledge of iPhone 4 facts. Further down, dtac one D.I.Y. is by a Thai mobile operator, and allows users to build their own custom avatar -- the app appears designed mainly to promote the company's mobile services. We rarely see Thai apps, but the country is one of Facebook's fastest-growing markets, according to our own Global Monitor and Demographic Report, part of Inside Facebook Gold. Right below dtac, PANDORA Bracelet Designer is one of the more interesting retail apps we've seen. By the Danish company Pandora Jewelry, this app allows users to build a custom bracelet and print out the specifications to take in to a retail location. If you've got over $1,000 to spare and a penchant for bangles, this is the app for you.

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International Apps Are the Most Interesting on This Week's List of Emerging Facebook Apps

Chris Morrison

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	Name	MAU	Gain	Gain,%
1.	ESPNU College Town	969,093	+822,745	+562%
2.	開心魚塘	891,216	+373,686	+72%
3.	Social Statistics	401,906	+355,339	+763%
4.	xo Hearts xo	483,027	+301,346	+166%
5.	Mall Dreams	954,655	+246,702	+35%
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Chris Morrison