Facebook's Big Advertising Experiment Drives New Revenue

On Tuesday, Facebook said it had become “free cash flow positive” this past quarter — meaning the company is financing its own growth rather than using investor money. But why is revenue growing? Reporters earlier this year have fueled speculation about many different revenue streams, from brand ads to self-serve ads to virtual goods.

Overall, Facebook revenue is “likely going to be above $550 million this year,” we have recently heard from several sources close the company.

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