2008: Year of the Video Model?

If you’re a professional Web scout, you’ve probably already stumbled across a burgeoning trend: Web sites that “welcome” you by having – to quote Zoolander – a ‘really, really, really good looking person’ introduce the site.As the playing field to attract and retain a visitor’s attention continues to grow, Websites are looking for unique ways to increase online sales and conversion rates. Are Videospokesmodels the answer?

I doubt it.

If a user has made it as far as your Website, there’s a good chance that they are literate.

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