The 20 Most Retweetable Words

HubSpot’s Dan Zarrella has assembled a list of the 20 Most Retweetable Words based on his research into the key characteristics of highly-retweetable content.

To compose the list, Zarrella examined the top 10,000 (out of 158,000+ total) most retweeted tweets in his “ReTweet Mapping” database, which you can check out here. He then broke down the most common words and phrases in these highly retweeted posts and “cherry picked through the list (ignoring very common words)” to uncover the top 20 retweetable words or phrases.