11 Other Localish Companies Google Might Buy

Following Zagat and Frommer's deals, look for search giant to continue to buy local

Early this week news broke that Google is acquiring the venerable guidebook publisher Frommer's. That comes on the heels of the search giant's eye-opening deal to purchase Zagat last year. It can't be that Sergey and Larry just like to travel. Rather it seems clear that Google has a plan to bolster its local content and services offerings—which will help the company reach its so-far-elusive goal to dominate local search and local commerce.