Zillow's Latest Campaign Considers a Dreamlike Home Buying Experience

Agency FIG gets folksy with ads that turn the house search into an adventure

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The housing market has changed rapidly over the last few years, and it’s led to a number of unknowns for potential homeowners. Though modern buyers are faced with a number of challenges along the way, many still find the sense of comfort that can come with owning your own home worth the fight.

Leading online real estate marketplace Zillow has teamed up with creative agency FIG for the newest iteration of its ongoing “There’s No Place Like Zillow” campaign.

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