Y&R Imagines the Sad Wasteland of All Those Shopping Carts You've Abandoned Online

RetailMeNot ads aim to close the sale

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Do you ever abandon an online shopping trip mid-search, only to discover your potential purchases weeks or months later, still languishing in the cart?

Online discount code hub RetailMeNot and agency Y&R New York bring that image to life in a new ad called "Carts," one of two new spots aimed at raising awareness of site features beyond promo codes.

(UPDATE: Some are saying the "Carts" spot is overly similar to a 2015 campaign for ad tech firm SteelHouse.

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