Young Bilingual Singers in Coke's 'It's Beautiful' Ad Aren't So Conflicted About America

Footage from the recording sessions

Using children in politically tinged advertising is often problematic. Some would say it's tantamount to propaganda. Still, the kids who sang "America the Beautiful" in other languages for Coca-Cola's Super Bowl ad are so charmingly innocent in these behind-the-scenes videos—and so optimistic about how the ad will be received—that it makes the whole ruckus seem extra ridiculous.

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