You ought not be in pictures

The good news: People notice in-theater commercials. The bad news: People dislike them. In an InsightExpress survey of moviegoers, 91 percent said they notice the commercials shown before the featured film begins. (The remaining 9 percent must be prime candidates for eyeglasses, if not for attention-deficit drugs.) But 53 percent said movie theaters should stop showing such commercials.

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