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"We're helping the addicted stay that way." So says apparel company 180s in what passes for humor in its "Gloves for Addicts" campaign. The video above mimics social-issues PSAs to sell the company's Tec Touch gloves, designed to keep your fingers warm in winter while you endlessly update your status and download porn via your iPhone, Droid or BlackBerry. The spot and Facebook-based "Confess your addiction" contest are pretty lame, but then again, so is the product.
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