The amusing new ad from French food-and-sundries retailer Monoprix poses a pretty basic question: Why would a young woman suffer through an impossibly bad song instead of just skipping it? There’s an answer, but you have to wait until the end.
Why Would an Ad Create the ‘Worst Song in the World’? To Make a Pretty Relatable Point, Actually
French retailer Monoprix dials the '80s cringe to 11
When the worst song ever pops up in your playlist, there must be a good reason not to skip it.
Monoprix
