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This 90-second commercial touting a new loyalty card from French grocery chain Intermarché might just satisfy your appetite for sweet storytelling.
Using the card, shoppers can earn discounts when they buy fruits and vegetables, and the film champions healthier eating through the tale of Léa, a little girl who’s frustrated at being too short to reach a certain cabinet in the kitchen.
Will a better diet help her grow tall enough? (Consuming bowl after bowl of vegetable soup seems to work wonders for her towering classmate.)
And what’s so special in that cupboard, anyway?
Check out the film for the reveal:
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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